Fertility Blog + Podcast

by Jennifer Robertson

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Why Meditation Makes Your IVF Anxiety Worse (and What to Do Instead) Oct 20, 2026

“Have you tried meditating?”

If you’re doing IVF and you’ve admitted to anyone that you’re stressed, you’ve heard it. From your friend. From your mum. From a wellness ad at 11pm. It’s the go-to answer for anyone searching how to manage stress during IVF.

So you try it. You sit down, close your eye...

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The Infertility Stress Series Ep 3: How we self-sabotage our mental health while TTC Oct 13, 2026

It's day five of the two-week wait. You feel a twinge.

It could be nothing. It could be something. You don't know, and not knowing is unbearable. So you pick up your phone and type the symptom into Google.

Forty minutes later, you're six forums deep. You're reading about someone's cycle from 2019....

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The Infertility Stress Series Ep 2: Why "just be positive" is BS (and why it's making your stress worse) Oct 06, 2026

If you've ever Googled "does positive thinking help IVF" at 2am, after another round of people telling you to "just stay positive", this one's for you.

Because I need you to hear something.

Your negative thoughts are allowed. Toxic positivity is the real problem here. And the pressure to stay posi...

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The Infertility Stress Series Ep 1: How Your Body's Stress Response Actually Works Sep 29, 2026

If you've spent any time Googling does stress affect IVF success, you've probably landed on conflicting answers. Some studies say yes. Some say no. And in the middle of all that noise, you're still lying awake at 3am with your heart racing, wondering if you're the problem.

I'm not here to give you ...

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10 benefits of getting pregnant later in life (and being an older mum) Sep 22, 2026

For seven years, my birthday wasn't a celebration. It was a countdown.

Every candle felt like one more reminder that my biological clock was getting louder. I started trying to conceive at 33, on my honeymoon, back when the world had already convinced me that 33 was old to be starting a family. Loo...

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How to Support a Loved One Navigating IVF or Infertility (Practical Tips + Suggestions From an Expert) Sep 15, 2026

If you've typed "how to support someone going through IVF" into Google at 11pm because you don't know what else to do, I want you to know something first. The fact that you're searching means you're already doing more than most.

Your daughter, your sister, your best friend or your wife is going thr...

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The Mindset Reframe I Use With My Clients Who Have IVF Anxiety Sep 08, 2026

It's 3am. You're staring at the ceiling. Your brain is wide awake, running through a scan that hasn't happened yet, a phone call that hasn't come, a conversation with a friend who hasn't even fallen pregnant.

If you know this hour, you already know what IVF anxiety at night feels like. One small qu...

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How to find hope when your last IVF cycle failed Sep 08, 2026

If you have a rocky relationship with hope, or even hearing that word makes you cringe or roll your eyes, you are not alone. When you start trying to conceive, you feel hopeful. Then month after month, or round after round of IVF, it dwindles. And what makes it worse is that everyone around you keep...

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A love letter to the woman who is about to do IVF Sep 08, 2026

I remember sitting at our kitchen table with a stack of paperwork from our fertility clinic in front of me. Fact sheets full of acronyms I didn't understand. Consent forms for procedures I had no idea about. And I remember thinking, how am I going to get through this if the paperwork alone is this o...

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Two Week Wait: Tips for Getting Through Without Spiralling Aug 19, 2026

If you're in the thick of the two week wait right now, you already know the maths doesn't add up. Ten to fourteen days shouldn't feel like a hundred, but here we are.

I get asked about surviving the two week wait more than almost anything else in my coaching practice, and after nine IVF cycles of m...

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Baby Showers and Infertility don't mix: How to say No without feeling guilty Aug 12, 2026

You're staring at the invitation again. Pink or blue on the front, a date circled somewhere in your mind, and a pit in your stomach that won't shift no matter how many times you tell yourself to just get over it.

If you've been searching for how to decline a baby shower invitation without hurting a...

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Is IVF taking over your life? Here are 3 ways to reclaim it while navigating infertility Aug 07, 2026

When was the last time you thought about something that wasn't IVF or your fertility? If you're sitting there struggling to remember, you're not alone, and you're not imagining it.

Somewhere along the way, without you even realising it, IVF stops being part of your life and becomes your whole life....

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